Marketing Tips, Tactics and Secrets





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Secret Power Words

What “secret words” do you use in your marketing efforts?

When you are creating headlines, subheads, body copy, etc. for any of your marketing efforts, try using as many words as possible from this list.

Why? Because they have been proven to work wonders:

Do You – Understand – Proven – Health – Easy – Free – How To - Guaranteed – Money – Safety – Save – Love – New – Discover – Right – Little-Known Secrets -  Life – Which Of – Result – Truth – Comfort – Proud – Suddenly – Profit –Yes – How Much – Yes Attention – Deserve – At Last – Now – Amazing – Who – Here Breakthrough - Happy About – How Would – Trust – Value – Fun – Only – Vital.


For Example:
“How to Safely Double your Profit in less than 10 Days.”
“Discover the Joy that Lies Hidden...in your Personal Life.”
“100% Double-Your-Money-Back Guarantee.”
“If your car breaks down, we’ll tow it - FREE.” 
 

“Words are a form of action, capable of influencing change.”
-Ingrid Bengis


Now here are some words to avoid in your marketing efforts:
Cost – Try – Pay – Worry – Loss – Contact – Sign –
Lose – Hurt – Death - Buy – Sell – Bad – Decision –
Hard – Difficult – Obligation – Liable – Fail.
These words can kill a sale very quickly.

How many “secret words” can you use in your marketing efforts?