A sandwich board is simply an advertisement using 2 boards containing graphics and an offer that are carried by a person with one board in front and one in back (like a sandwich) or set up in a stationary position in a triangle shape, connected at the top.
Sandwich boards are mostly used in heavy traffic areas to advertise businesses within walking distance. While centuries old as a concept, sandwich boards are popular today as a ‘novel’ way to attract the attention of potential customers.
Make sure your sandwich boards are bright and easy to read with a strong, yet simple message that grabs the consumer's attention. Also be sure they are strategically located in your place of business.
Budget: $400 - $1200 for design and production, depending on size and materials.