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Networking
We will define networking is the act of creating interpersonal relationships between two parties for the purpose of either business-to-business relationships or business-to-business support in pursuing opportunities. In networking, one should strive for quid pro quo between the parties.
Action Steps
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Figure out how to help others without immediately asking them to help you. This is the golden key to networking nirvana.
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Find ways to put people together whom you think would enjoy or at least benefit each other. They're likely to return the favor.
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Inventory your existing network. How many people on your list are mere acquaintances? How many would immediately take your phone call? Concentrate on moving pertinent people
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Arrange third-party introductions whenever possible when you target someone new to meet. This doesn't have to be an in-person introduction, which could be an imposition. Often just a brief e-mail message--explaining who you are and what common ground you might share--will plant the seed.
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Research groups such as BNI, Chamber of Commerce, BRAG or other local networking functions.
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Join online social networking sites such as LinkedIn.com, Facebook.com and MySpace.com.
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Be present at Trade shows – these are a great place where your future clients like to go.
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Become a member of local and regional chambers of commerce, organizations and trade associations where future clients also hang out.
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Attend fundraising events and community enrichment events. These are often loaded with executives who are ready to meet new businesses to do businesses with.
Budget: $75 - $350 monthly
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