Social Media Marketing



Facebook is the most popular social networking site in the world, close to a BILLIOIN members and growing daily. Members' home page streams can now be seen in a wide range of applications and devices.

The name Facebook comes from the paper document often issued to college freshmen to help them get acquainted on campus.

Facebook users usually create and customize their own profiles with photos, videos, and information about themselves. Friends can browse the profiles of other friends and write messages on their pages.

Your Facebook profile has a "wall," where you and your friends can post comments. The wall is viewable by all your friends, wall postings are a public conversation. So, be careful what you write in the messages on your friends' walls.  You can send a person a private message, which will show up in his or her private Inbox, just like an e-mail message.

One of smarter things that Facebook allows you to do is set privacy settings. By default these setting are pretty tight. For example, if you have not added a anyone as a friend, that person will not be able to view your profile or wall unless you change your default setting to friends or everyone.

Facebook has become a great business- networking platform for self-promotion, advertising and multimedia interaction.

With the huge selections of apps and add-ons, Facebook users can host events, market their businesses through social ads, and more.

What was once a "social" networking platform, has been transitioned into a business networking database.

A great way for your business to build a following on Facebook is to start by Identifing groups that contain your prospect or customer base or targets

FIind out who the leaders and the key people in these groups and ask them for friendship with custom crafted personal messages that tuggs on their ego.

Join conversations with these leaders

Update your status with a comment before 9am, at noon and at 4pm each day.

Write informational, non-promotion, messages that fit add value to the larger conversation.

Begin with three or four comments and messages each day and spaced hours apart.

If a message picks-up popularity then leave more comments as if you were having a natural conversation. Remember, you are building goodwill and credibility.

Converse over and over, adding more and more leaders to your target list and suddenly, these leaders will start commenting on your posts, notes and checking out your website & blog links.

That's just the tip of the iceburg of Facebook to add to your social media marketing plans.

You'd be smart to budget a 3-4 hours a week to market on Facebook.
$ 150 - 300 a week.

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