Internet Marketing


E-Zine Articles

EZine Articles are informational articles written and posted to various EZines websites for distribution to the EZines list. Submitting articles to ezines is a practice with a dual impact on your profits: it helps you decrease advertising expenses while increasing sales.

A typical article submitted to an ezine contains a resource box, with information leading back to your website. The resource box is a short paragraph about the author that publishers usually request with article submissions. It's included at the bottom of the published article and is an opportunity to brand yourself, your business, and your website.

Another advantage of ezine articles are Inbound links. Every time your article is published there should be a live link to your website in the resource box. This give you one more inbound link to help the search engine ranking of your site.

Be sure to include important keywords in the link text for extra points with the search engines.

Allow ezine publishers to include your articles in their free ebooks, blogs and websites as long as your resource box is included. Since these are being given away, your ad multiplies.

Also, submitting articles to publishers that have a free content directory on their site will allow visitors to republish your article intact, again multiplying your exposure.

Go to any search engine, and type in a phrase like "ezine publishers". You could narrow the search by including the topics you'd write and include the word free. Once you've found some publishers, and you know there's an audience out there for your subject, write your first article.

Be sure to proof-read your finished article; you want is to establish credibility, and to brand yourself and your business.

A well-written and polished piece will help you accomplish a favourable result.

Once you've gotten your first article published, go ahead and do it again. Then again. Keep posting new articles, continuing to spread the word about you and your business all over the Internet.

Keep building credibility, respect by delivering valuable information. The more you add EZine articles to your advertsing and marketing plans. The more info you let go of and but into cyberspace, the more you'll be recoginized as an expert in your niche.

Budget and include EZine articles to your advertsing and marketing plans and watch your traffic and following go through the roof.

Budget: $100 - $500 per article

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